Monday, November 3, 2008

Also Remember That Keyword Placement Is Important

Business.

Key words is the name of the game - get your free ebook now - know what words your customers will use when searching. If not, find out. You might know what your customers search for.


Is it a description of" pants" or" jeans? " One may be searched more often than the other, but why not target both? - ask all kinds of people. How about" executive gifts? " Maybe" desk accessories" will broaden your web site marketing strategy. Get advice from people in all walks of life including management, customers, employees, vendors, friends and family on how they would search for effective search engine positioning keywords. It' s really not about what you think they would search for, its about what they think. Ask them how they would search for different products and services.


Believe me, they can many times be two totally different things. - also remember that keyword placement is important. Once you have successfully harvested a meaningful keyword list, remove any keywords that are too targeted or not to specific. Try to put as many keywords as possible in the beginning paragraphs, and of course the title line. Every SEO utilizes tools similar to the Overture Keyword Suggestion Tool and also know the value of a keyword. The higher the value of the keyword the more competition you will have.


The lower the value of the keyword the less competition we will have. - we need to find a middle ground. We don' t want to aim to low but we also don' t want to aim to high. For you that may be a keyword with a value of no less than 1000 and no more than 10, 00It will be up to you to determine what you deem reasonable. It is especially important that they appear frequently in the opening paragraphs. Also, the keywords should appear regularly throughout the opening Web page. However, resist the temptation to overuse keywords.


Tools are available to help with optimal keyword density. - the search engines can spot it and will reduce your page rankings. However, avoid software that writes the site' s pages. A good rule of thumb is: Never sacrifice quality of content for keyword placement. Search engines can sniff these out, too. This will affect your page ranking.


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